Engaging campaigns; building personalised eshots with content your customers will want to read.
Nurture relationships, build loyalty and track responses in real time with a personal microsite (PURL) for each customer.
The perfect way to catch your customers’ attention, start a dialogue and gain new customer data is to use personalised marketing. Use the power of personalisation as the centrepiece of your campaign. We can create lettering to work with the design of your campaign, or you can choose from our library of fonts / designs.
Not only will you make your customer feel really special with personalised direct mail linked to personalised URL’s, but you will see an increase in response rates. With inboxes full of promotions, blanket e-shot campaigns are becoming less successful and response rates have dropped dramatically. By personalising them using both imagery and text, using customer specific content and linking them with a printed piece or Purl, you will see your response rate rise.
Personalization with Cascade Cross Media goes way beyond standards such as names and addresses. Spice-up all media with unique patented image personalization. Using our solution you’ll even be able to include personalised videos in your campaigns.
Make your customer feel really special with personalised e-shots linked to personalised URL’s (Purl) and see an increase in response rates too.
With inboxes full of promotions, blanket e-shot campaigns are becoming less successful and response rates have dropped dramatically.
By personalising them using both imagery and text, using customer specific content and linking them with a printed piece or Purl, you will see your response rate rise.
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By using PURLs in your next campaign, you’ll be able to benefit from:
We have a fully equipped, in-house digital print bureau at your disposal.
These can be fully personalised or generic, targeting existing customers or prospects. We can even generate bespoke documents, if Kelly likes pink, she can have it in pink!
Direct new prospects to a microsite, promotional literature or invitation. Print on personalised tickets/ invitations allowing you to track every visitor at your event. Through QR codes, you will also capture the interests of each visitor enabling you to deliver a perfectly tailored product brochure following the show.
From design to build, invitations to event passes, we can print every element of your tradeshow, in-house exhibition or seminar targeting existing clients or prospects.
From small format flyers to large format banners, POS material, exhibition panels and even printing on doors, Cascade cross media print solutions are not limited by size, shape, scale or material.
All our interactive websites, be it a Purl, Landing page or E-shot are fully adapted, readable and useable on smart phones as a matter of course, help keep your customers loyal to you.
Use the SMS facility to get your messages to your customers quickly and effortlessly.
Add ‘like’ buttons to your campaign landing pages, allow customers to sign into your campaigns and harvest more data via facebook. Keep your business front of mind.
